We Help B2B SaaS Companies Acquire Customers Profitably On Ads, Halve Their CAC And Add $1M+ ARR Within 12 Weeks
By implementing a full-funnel paid acquisition system, that generates leads, books qualified demos and acquires customers at a 3x ROAS or better.
Trusted by 50+ B2B SaaS Companies
Why Airr Digital
We operate in a single domain. We only work with B2B SaaS companies and only offer paid ads.
B2B SaaS Specialists
We only work with B2B SaaS. No ecom, no agencies, no local businesses. This focus means we know exactly what works for your market, your buyers, and your sales cycle.
Full-Funnel Ownership
We make the ad creatives, run your ads, write, design and build the landing pages, write and edit VSLs, build the email flows and optimize the entire funnel.
Speed To Results
Whereas most agencies take 3+ weeks to launch, we get campaigns live in 14 days with 50+ creatives. We see data faster, optimize faster and you get results faster.
Guaranteed Results
We guarantee that our ads are profitable or offer a full refund.
Our Ads Generate Leads, Book Demos And Acquire Customers. Profitably.
Check out our client results below...
67%
Lower CAC
7.4x
ROAS
+$206k
MRR Added
4.2x
ROAS
240%
Lower CPL
+$215k
ARR Added
4.9x
ROAS
73%
Lower CPL
+$180k
MRR Added
3.8x
Lower CAC
11.2x
ROAS
+$250k
MRR Added
68%
Lower CPL
2.4x
Lower CAC
+$95k
MRR Added
We think 4 week "onboarding" periods are crazy.
Your First 30 Days With Airr Digital
Research & Strategy
We start by analyzing your sales calls, studying your ICP, and identifying the messaging angles that actually resonate with your buyers. You'll receive a complete positioning document with your core value props, pain points, and the hooks we'll test.
Funnel Build
We build your entire conversion funnel from scratch - a high-converting landing page, VSL script and production, thank you page, and calendar booking flow. Everything is designed to turn ad clicks into booked demos on your calendar.
Creative Production
We produce a full library of 50+ ad creatives, including static images, video, and carousel variations - focused on the angles from our research.
Launch & Test
We launch the ad campaigns and run tests on 60+ creatives. We typically find winning (profitable) angles within 5-14 days - and identify the messages, visuals, and audiences driving the lowest cost per demo.
Scale
Once we find the winning combinations, we cut the underperformers and scale budget into what's working. We continuously optimize the full funnel, and go all in on producing more creatives with the angles driving the highest ROAS.
"We tried 3 agencies before you guys and none of them got us any results. After 2 months of working with you our CAC has dropped by 60%, and our ads are profitable."
Everything You Get From Working With Us
We create, launch, and run your entire paid ads funnel from A-Z.
Strategy & Offer Creation
- Sales call analysis for winning angles
- ICP research
- Competitor audit and differentiation
- Messaging and positioning
Ad Creatives
- Ad scripting and copywriting
- Static image ad design
- Video ad editing and production
- 50+ ad angles tested monthly
Full Funnel Buildout
- Landing page copy, design & dev
- VSL scripting, editing & production
- Thank you page and confirmation flow
- Booking system optimization
Tracking & Attribution
- Meta Pixel setup and configuration
- Conversion event tracking
- Server-side tracking implementation
- Call tracking integration
Sales CRM & Optimization
- CRM workflow optimization
- Pre-call nurture sequences
- Post-call follow-up automation
- Lead reactivation flows
Testing & Reporting
- Creative testing and iteration
- A/B testing across funnel
- Weekly performance reporting
- Performance dashboards
More Results...
$1.3M ARR Added in 90 Days
- ✓ 50+ ad creatives tested
- ✓ 438 qualified demos booked
- ✓ 411% decrease in cost per demo
7.5x More Conversions with 245% Lower CAC
- ✓ 40+ ad creatives launched
- ✓ Custom landing pages per campaign
- ✓ 9x more qualified demos booked
$140K MRR Added
- ✓ High-intent audience segments identified
- ✓ Pain-point focused creative angles
- ✓ Full conversion system built
$720K ARR Added
- ✓ Buyer persona-specific messaging
- ✓ Personalized funnel journeys
- ✓ Improved lead-to-customer conversion
3 Steps To Profitable Ads...
Book A Call
Schedule a 30-minute discovery call with our team. We'll learn about your business, your goals, and determine if we're the right fit to help you scale profitably.
Complimentary Audit
We'll conduct a deep-dive audit of your current offer, ads, key metrics, funnels, and creatives. You'll walk away with actionable insights regardless of whether we work together.
Granular Roadmap
We'll map out exactly what needs to be done to get your ads live and profitable within 14 days - including offer positioning, creative strategy, funnel architecture, and targeting approach.
Let's Talk About Your Ad Funnel
On the call we'll go over your current funnel, current metrics and goal with ads - based off which we'll recommend improvements, and discuss what implementing our ad strategy would look like for your company.
Frequently Asked Questions
We only work with B2B SaaS companies. That's it. This means every framework, every creative angle, every optimization we've learned comes from companies like yours. We also own the entire funnel - ads, landing pages, VSL, email flows - so you're not coordinating between five different vendors.
We launch campaigns within 14 days of kickoff. Most clients see their first booked demos within the first 7 days. Meaningful data on what's working usually comes by week 2-3. Full optimization and scaling typically happens over 6-8 weeks.
We recommend a minimum of $200/day in ad spend. This gives us enough data to test creative angles, optimize campaigns, and scale what's working.
We primarily work with sales-led B2B SaaS. If your main GTM motion is 100% product led growth, we're probably not the right fit. If you have a sales team and want to drive more qualified demos, that's where we excel.
Most B2B SaaS companies fail at paid ads for one of three reasons: wrong offer, wrong creative, or wrong funnel. We fix all three. We've worked with companies who burned through agencies before finding us - the difference is we understand B2B SaaS buying cycles and build everything around booking qualified demos, not vanity metrics.
During the first 2-3 weeks, we'll need more of your time - sales call recordings, offer feedback, creative approvals. After launch, it's typically a 30-minute call per week plus Slack for communication. We handle the execution.
We handle everything - scripting, design, editing. For video ads and VSLs, we'll need you or your team to film the talking head portions. We provide the scripts and shot lists, you just need to spend 1 hour per month (approximately) on filming.
Primarily Meta (Facebook and Instagram). We've seen Meta have the lowest CAC, and highest ROAS across 60+ B2B SaaS clients we've worked with.
We have setup, monthly, 3-month or 6-month plans depending on what you're looking for. Our pricing ranges from $5k - $30k across our plans and offers. We can share specific pricing on a call once we understand your situation.
Yes. All landing pages, VSL scripts, ad creatives, email flows - everything we build is yours. If we part ways, you keep all assets and can continue running campaigns yourself.
Our goal is to make you profitable within 90 days. So we guarantee results, and offer a full refund if results are not met. If we've done our job and you've held up your end (ad spend, timely approvals, following our process), you will see results.